Profile Setup
Your EZTalent profile is basically your storefront - it's how brands discover you and decide whether to work with you. A complete, well-crafted profile gets more campaign offers. A half-finished one gets scrolled past. Let's make yours stand out.
Go to your Dashboard and click Profile in the sidebar. You can edit everything there anytime.
The Profile Photo
This is the first thing brands see. Make it count.
Technical Requirements
- Format: JPG, PNG, or WebP
- Size: At least 400x400 pixels
- Max file size: 5 MB
- Shape: Square works best (it'll get cropped to a circle)
What Makes a Good Profile Photo
Think about what you'd want to see if you were a brand looking to hire someone:
- Clear headshot - Your face should be easy to see
- Good lighting - Natural light or well-lit indoor shot
- Clean background - Nothing too distracting behind you
- Matches your social presence - Use something similar to your Instagram/TikTok profile pic so brands recognize you
- Recent - From the last year or two
What to Avoid
- Group photos where brands can't tell which one is you
- Blurry or pixelated images
- Heavy filters that obscure your face
- Logos or graphics instead of your actual photo
- Party pics or anything unprofessional
Remember: Brands are looking for someone to represent their product. They want to see who you actually are.
Writing Your Bio
Your bio is your elevator pitch. You've got maybe 5 seconds to grab a brand's attention and make them want to learn more.
Keep It Short and Punchy
Aim for 100-300 characters. Not words - characters. Nobody reads walls of text.
What to Include
-
What you create
Lead with your niche. "Fitness content creator" or "Home cooking enthusiast" tells brands immediately if you're relevant to them.
-
What makes you different
Everyone says they're a "lifestyle influencer." What's YOUR angle? "Budget-friendly apartment living" or "Plant-based recipes for busy parents" is way more memorable.
-
A hint about your audience
Brands care about who follows you. "My audience is mostly women 25-35 interested in sustainable fashion" helps them know if there's a match.
Bio Examples That Work
"Affordable style tips and thrift finds for women who want to look good without breaking the bank. 45K followers who love a good deal."
"No-gym-needed workouts for busy professionals. I help people stay fit when they don't have time for the gym. 60K followers getting stronger at home."
"30-minute family dinners that kids actually eat. Real recipes for real life - no fancy ingredients, no stress."
"Making tech make sense. Honest reviews and tutorials that don't assume you're already an expert. 80K subscribers who trust my recommendations."
Your Social Handles
This is where you connect your accounts. Be accurate - brands will look you up.
| Platform | What to Enter | Tips |
|---|---|---|
| Your username (no @ symbol) | Make sure it's your creator account, not personal | |
| TikTok | Your username (no @ symbol) | Use the same handle you use publicly |
| YouTube | Your channel URL | Use your custom URL if you have one |
Follower Counts
You'll enter your follower count for each platform. Be honest - brands can check. Update these regularly (at least once a month) as you grow.
Brands will verify your follower counts. If your profile says 100K but your Instagram shows 50K, that's a bad look. Just be accurate.
Choosing Your Categories
Categories are how brands find you. Pick the ones that actually match your content.
How to Choose
- Be honest - Only pick categories where you regularly create content
- Be specific - "Beauty & Skincare" is better than just selecting everything
- Pick 3-5 max - If you select every category, you look unfocused
- Think like a brand - What would a brand search for to find someone like you?
Category Examples by Niche
| If You Post About... | Good Categories to Pick |
|---|---|
| Makeup tutorials, skincare routines | Beauty & Skincare |
| Workout videos, gym content | Fitness & Health |
| Recipes, cooking tips | Food & Cooking |
| OOTD, fashion hauls | Fashion & Style |
| Gaming streams, game reviews | Technology & Gaming |
| Travel vlogs, destination content | Travel & Adventure |
| Parenting tips, family life | Parenting & Family |
Setting Your Rates
This is where you tell brands how much you charge for different types of content. You can set rates for:
- POST - A permanent feed post (image or carousel)
- STORY - Temporary content that disappears after 24 hours
- REEL - Short-form vertical video
- VIDEO - Long-form video content
How to Price Yourself
There's no magic formula, but here are some ballpark ranges based on follower count:
| Followers | POST | STORY | REEL | VIDEO |
|---|---|---|---|---|
| 1K - 10K | $50 - $150 | $25 - $75 | $100 - $250 | $200 - $500 |
| 10K - 50K | $150 - $400 | $75 - $200 | $250 - $600 | $500 - $1,200 |
| 50K - 100K | $400 - $800 | $200 - $400 | $600 - $1,200 | $1,200 - $2,500 |
| 100K+ | $800+ | $400+ | $1,200+ | $2,500+ |
Your actual rates depend on more than follower count. High engagement? Charge more. Specialized niche that's hard to reach? Charge more. Great production quality? Charge more. These are starting points, not rules.
Factors That Justify Higher Rates
- High engagement rate - 3%+ engagement means people actually pay attention to you
- Valuable niche - Finance, B2B, luxury goods audiences are worth more
- Production quality - Professional equipment and editing take time and money
- Proven track record - Past campaigns that drove real sales
- Exclusivity - Not working with competitors
Location Settings
Set your country and (optionally) your city. This helps brands find creators in specific markets.
Note about privacy: Brands only see your country when browsing - not your exact location. Your city is only revealed after you accept a campaign.
Profile Completeness Checklist
Brands can filter by profile completeness. Complete profiles rank higher in search results. Make sure you've done all of these:
- Profile photo uploaded (clear, high-quality headshot)
- Bio written (compelling, 100-300 characters)
- At least one social platform connected with accurate follower count
- 3-5 relevant categories selected
- Rates set for the content types you offer
- Country set
- Stripe Connect connected (so you can get paid)
Brands are more likely to send campaigns to creators who can actually receive payment. Set up Stripe Connect (see Stripe Connect & Payouts) to show you're ready to work.
Updating Your Profile
Your profile isn't set in stone. Come back and update it whenever:
- Your follower count changes significantly
- You want to adjust your rates
- You've pivoted to a new niche
- You have better photos or a better bio
Questions?
Need help setting up your profile? Email us at info@eztalent.app.